Unfortunately CRM applications for the Macintosh operating system - OS X - are in short supply. Scouring the web, one comes across very few Mac based CRM and Sales Force Automation(SFA) offerings to evaluate.
Now why on earth should that be? Are hardly any Mac users involved in commercial ventures? Of course not. Surely there is an
opportunity in here somewhere, for some enterprising developers to create additional CRM and Sales Tracking software solutions for the Apple Macintosh OS. A quick squiz at how overtraded the Microsoft OS world is as far as CRM applications are concerned, should serve as an indicator.
The few Apple Macintosh CRM solutions that get mention are Daylite, 7Office and MarketMaster.
These, and other CRM software solutions for the Macintosh, will be reviewed in more depth later.
Daylite.Developed by MarketCircle, Daylite offers everything one would expect from a respectable CRM tool, on any platform. The new version of Daylite, Daylite 3, is attracting such attention some companies are even moving off MS Windows to Mac purely to run this Apple CRM product! Powered by Openbase, the industrial strength SQL database engine for OS X, Daylite provides good contact, opportunity and limited project management functionality. The email integration is seamless, and even creates records from inbound emails, a feature lacking with some of their Windows based cousins. Daylite Specifications (previous version).
7Office. Warning: 7Office is not responding to emails, URL is Not Found. (Morley Chalmers, where are you?) 7Office has a long history of providing Sales Cycle Management and CRM solutions and is (was?) particularly popular among Apple Mac users. There is a version of 7Office for Windows XP, too. The only prerequisite is FileMakerPro, which is available as a separate purchase. 7Office offers a 60 Day Free Trial.
MarketMaster. Market Master was one of the first Sales Force Automation (SFA) solutions for the Macintosh. First released in 1986, it is still going strong today. MarketMaster's strength lies in its strong Sales Force Automation features. SFA is the cornerstone of CRM applications and is often adequate for most smaller companies CRM requirements. Market Master offers various versions depending on the size and needs of your sales force: MarketMaster Manager, for a small company or sales office; Market Master Remote, for remote users and Personal Market Master not networkable butlets an individual salesperson manage his sales tasks.
People™. This powerful Contact Management software is worth a look if your CRM requirements are quite demanding. People is great if you need to keep lots of information on your contacts. Loads of features in this Contact Manager for the Apple Mac.
READ OR COMMENT ON THIS APPLE MAC CRM page below. If you know of other CRM software solutions for the Apple Mac, or have had experiences, good or bad, with any CRM products or companies listed here, please tell us below.
For the Geeks: Did you know that there's a powerful Apache web server built in to every Mac OS X computer? Kevin Hemenway shows you how to start serving web pages within minutes, then he gives you the tools for advanced techniques that seasoned system administrators use every day at the MacDevCenter.
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