 |
|
|---|---|
|
|
|
|||||||
Customer Relationship Management (CRM) QuotesHere is a collection of CRM quotes for your enjoyment (and next CRM Management Report!) (If your search for a CRM quotation (as in price) on a CRM software product landed you here inadvertently, try some of the small business CRM solutions showcased elsewhere on SmallbizCRM.)
CRM QUOTES: "The first rule of any technology used in a business is that automation
applied to an efficient operation will magnify the efficiency. The second is
that automation applied to an inefficient operation will magnify the inefficiency." "The impact on an organisation can at times be subtle and distributed throughout the enterprise...Cost savings and productivity enhancements can be seen in saving a sales person 20 minutes per
week in writing activity reports, or answering four times the volume of web-based
service requests in the same amount of time." "On average, sales and marketing costs average from 15%-35% of total corporate
costs. So the effort to "A business absolutely devoted to Customer Service Excellence will have
only one worry about profits. They will be embarrassingly large." "The purpose of business is to create and keep a customer." "We've spent the last 30 years focusing on the T in IT, and we'll spend
the next 30 years focusing on the I." “..The 17 leading SMB companies all declared they were doing more implementations
now than in 2004, with eight of them handling at least 60 percent of customer
implementations… Of the winning enterprise vendors all but one does 70
percent or more of its implementations in house… He notes that CRM implementation
by vendors is a trend that he predicts will eventually reach 90 percent..”. CRM
Award Winners Survey, March, 2005 "Almost all quality improvement comes via simplification of design, manufacturing...
layout, processes, and procedures." "The cost of retention is $180 per customer," he says. "But
most automotive dealerships are set up for customer acquisition - which is crazy
when you consider the average cost of customer acquisition is $1,000 or more." As an old saying at PricewaterhouseCoopers change practice
used to run, "Patronage by loyal customers yields 65 percent of a typical business'
volume." "Successful CRM is about competing in the relationship dimension. Not
as an alternative to having a competitive product or reasonable price- but as
a differentiator. If your competitors are doing the same thing you are (as they
generally are), product and price won't give you a long-term, sustainable competitive
advantage. But if you can get an edge based on how customers feel about your
company, it's a much stickier--sustainable--relationship over the long haul." "…. dissatisfied customers would tell between 7-10 people while
a satisfied customer would recommend a company to 3-4 of their friends". "..estimating all customer service problems would double profit growth
over a five-year period". 80% of tradeshow leads are never followed up. The average time a sales representative spends on sales: 47%; on administrative tasks; 39%. - Selling Power Magazine Percent of qualified telemarketing leads that have only marginal follow-up:
40%; that are never called 50%. 1% of repeat purchases are made out of indifference and not out of loyalty. Dissatisfied customers communicate with 7-10 people while a satisfied customer
will recommend a company to 3-4 of their friends. "The absolute fundamental aim is to make money out of satisfying customers." Read CRM Statistics Read CRM Definitions
Copyright SmallBizCRM, 2005. All rights reserved.
|
|
||||||
