CRM Review - Overview Of Infusion CRM

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CRM Review - Overview Of Infusion CRM

by Sharon O, Dec 2007.
(LA)

InfusionSoft Overview, Dec 2007.

NOTE: This is a rather dated overview of InfusionSoft CRM. We suggest you go check out the InfusionSoft Live demo:

Hi,

I'd like to submit this this initial preview of Infusionsoft CRM. It is really more of an overview of this great CRM than a review, but I will submit a more in-depth review later, if I may?

Short Review: Infusion CRM Software - the ultimate CRM for affiliates.

Think small business. Think automation. Think sales. And more sales.

Infusionsoft CRM is the latest buzz word in CRM software. Small business owners who are using it say they should have purchased it a long time ago. Now that they've tried it, they won?t settle for anything less. Infusion is unbeatable particularly if you are trying to sell through and manage a team of affiliates.

Why?

*It cuts costs, generates additional revenues and frees up time.

*Gives you access to the full profile of a potential client: find out exactly where he's at in the sales process. Has he signed up for your e-mail marketing? Has he clicked on your web site a few times and what pages of your site did he consult? Did he download your free report? How many of your marketing campaigns covered him? While Infusionsoft automates your multi-step marketing campaign, you get to personalize and humanize the customer?s experience.

*Infusionsoft is the all-in-one solution: complete integration of shopping cart and sales transactions, auto-responders, product data, customer profiles, buying history, payment methods, marketing phases and responses, leads and other useful information help you decide your next strategy.

Users can configure their own parameters to suit their marketing objectives. Here?s an example:

You want to send an e-mail to someone who signed up for your free e-book about landscaping. You want to sell your landscaping services to this person. But you want to make sure the parameters are set up: (a) he has to be a homeowner (b) his house has to have at least 200 square feet of yard space (c) he signed up for your free e-book and agreed to receive your e-mails providing landscaping tips (d) he purchased your fertilizer and seed packs in the last six months, and (e) he lives in Virginia.

Lead tracking and order processing: you can assign leads to your chosen representatives, track their progress, find out how many cold calls they made and how much sales they booked. And then automatically process credit card transactions and inform customers how and where their orders will be shipped - all with a touch of the button.

The bottom line? If you want a unique CRM software that not only does the job of a whole sales force but also captures potential leads and converts them into loyal customers, then Infusionsoft is worth every marketing dollar you?re going to invest.

We won't deny that Infusionsoft is relatively expensive, but when you weigh and measure the results of your multiple marketing campaigns, you'll know you're getting what you pay for. When you do a proper cost comparison with other CRM's, you'll see that actually Infusion offers incredible value-for-money.

Stay tuned for a more detailed review of Infusion. We'd like to show you what makes it tick. Learning it will take time because it actually handles every aspect of your marketing plan in various stages and at critical points: online marketing, preliminary and final campaigns, affiliate programs, sales records, sales flow management, member and mailing lists and much more.

Read the InfusionCRM Data Sheet.